Because Makerfest is all about celebrating how things are made, we wanted to hand make everything that we did to promote the festival. Jonathan Hirsch, one of our Kitchen Art Directors, designed and drew this year’s logo and poster art by hand. We then scanned the art and sent it to StudioTwo-Three to burn a screen for screen-printing. In one night, we screen-printed over 600 posters. We signed and numbered them, and then embossed them with a custom seal press that branded it as a limited edition 2015 RVA Makefest print.
The agency’s lab is currently in the process of a building a physical version of the steampunk logo. This life-size version will allow attendees of the festival to interact with this hand-made logo.